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Alltech Bel · General contractor · Brussels and surroundings

€40k → €100k

monthly revenue, in under a year

Ads that make a dedicated phone number ring, videos from building sites, and 22 signed projects. No followers to count.

Alltech Bel

Before

October 2025

Alltech Bel renovates houses end to end, from roofing to electricity. On Meta the company boosted a post now and then: views, no projects. The website was a default Wix template.

  • ~€40kmonthly revenue
  • 0projects from social media

What we did

What we did

  1. 01

    A phone number that only exists in the ads

    Every campaign points to 02 644 21 44, a number reserved for advertising. When it rings, we know where the call comes from. No guesswork attribution.

  2. 02

    "Calls" campaigns, not boosts

    Meta objective set to calls, targeting homeowners in Brussels and the suburbs, three video variants per campaign, we keep the one that converts.

  3. 03

    Site videos, shot by us

    Before/after, roofing, "we handle everything": homeowners want to see the work, not a logo. Shot on live building sites.

  4. 04

    Direct messages as a bonus

    The ads also bring quote requests through Instagram and Facebook messages, handled the same day.

Results

Results

  • 74
    calls from homeownersSource : Meta Ads Manager, Oct 2025 → Sept 2026
  • 22
    signed projects, €15,000 to €50,000 eachSource : 38 quotes issued, client figures
  • ×2.5
    monthly revenueSource : ~€40k → ~€100k, client figures

Proof of work

Ad budget: a few hundred euros a month.

And on Instagram? 144 followers. That is exactly the point: we don't make views, we make clients.

What it means for you

If you are a contractor, roofer, electrician or heating specialist, your clients are not looking for an Instagram account. They are looking for someone serious, right now, nearby. A dedicated number, a clear offer and videos of your sites are enough to make the phone ring.

Let's talk about your business